FPO Facilitator- Seed Marketing

5 - 10 Years

Job Description

FPO Facilitator (Seed Marketing): Position -1, Location - Bhopal

The concerned person will work in coordination with seed Production team to keep track of production data

Develop Seed Marketing Plan and sales forecasting
Market mapping for Basic Market Information (BMI) for Seeds
Identify potential customers in the relevant segment
Responsible for Institutional & Retail sales activities
Responsible for new client acquisition & customer retention
Promote and establish brand across advertising and promotional activities including print, online, electronic media and direct mail
Develop new strategies/innovative ideas for business development
Responsible to appoint Distributors/Dealers/Stockists all over the India
Monitoring timely execution of orders & collection of payments from time to time
Monitoring of logistics & deliveries pertaining to specific customer requirements
Maintaining the MIS reports

Qualification requirements: B.Sc/M.Sc in Agriculture or related areas.
Experience: 5- 10 years or experience in sales and business development in agri input sector. 3-5 years experience in Institutional and Retail seed sale. Prior experience in the areas of Madhya Pradesh, Jharkhand and Chhatisgarh on Soybean, Wheat, Gram and paddy would be preferred.

Salary: Not Disclosed by Recruiter

Industry:NGO / Social Services / Regulators / Industry Associations

Functional Area:Marketing, Advertising, MR, PR, Media Planning

Role Category:Marketing

Role:Rural Marketing Manager


Desired Candidate Profile

Please refer to the Job description above


UG:B.Sc - Any Specialization, Agriculture

PG:MS/M.Sc(Science) - Any Specialization, Agriculture

Company Profile

Action For Social Advancement

Action for Social Advancement (ASA) is a NGO head quartered at Bhopal and working for the livelihoods improvement of rural poor in over 1700 villages in Madhya Pradesh, Chhattisgarh, Jharkhand and Bihar since 1996. It works in the field of Land and Water Resources Development, Agriculture Productivity Enhancement and Agribusiness Promotion for small farmers. To know more about ASA visit www.asaindia.org

ASA has been supporting poor smallholders to organize themselves in to Farmer Producers’ Organization (FPOs) for forward and backward linkage with the agriculture market and services such as credit, insurance, etc. A multi-disciplinary team from ASA provides technical support to the FPOs in their endeavor in engaging with the market. The support includes crop production technology, quality control, marketing, linkage with credit agencies, crop insurance, development of MIS, agriculture inputs sourcing & marketing, fulfilling legal compliances, etc. Considering that smallholders’ organization requires a support eco-system to grow and sustain ASA endavours to create this umbrella support systems. The support provided is in the nature of facilitation and free of charge. There is no commercial transaction between ASA and the FPOs in whatsoever manner for this support and otherwise also.
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Recruiter Name:AK Krishnandan

Contact Company:Action For Social Advancement